Content
We’ve made KiwiSaver interesting and easy to understand through a series of bite-sized pieces of video content where Stan shares why he’s so passionate about Kiwi’s saving.
To help make the brand more relatable; we launched the new “Let’s get ahead” brand positioning for Mercer KiwiSaver. The campaign included a new website mercerkiwisaver.co.nz, video marketing, digital advertising and billboard advertising.